service error code 1053

Hi
i am new to vc++. i just created the service and register it with service snapin. i then started service by using startservice() function. it shows the error code as 1053:"The service did not respond to the start or control request in a timely fashion"


herewith i have attached the code

// sample.cpp : Defines the entry point for the console application.
//

#include "stdafx.h"
#include "Windows.h"
#include "Winsvc.h"
//#include "time.h"
#include "stdio.h"
char SvcName[10]="GOM";

SERVICE_STATUS m_ServiceStatus;
SERVICE_STATUS_HANDLE m_ServiceStatusHandle;
BOOL bRunning=true;
void WINAPI ServiceMain(DWORD argc, LPTSTR *argv);
void WINAPI ServiceCtrlHandler(DWORD Opcode);
BOOL InstallService();
BOOL DeleteService();
BOOL StartSvc();
int main(int argc, char* argv[])
{
	bool str=true;
  //printf("want to install enter -i and delete -d");
   if(str)
  {
      if(InstallService())
        printf("\n\nService Installed Sucessfully\n");
      else
        printf("\n\nError Installing Service\n");
    }
   if(str)
   {
	   if(StartSvc())
		   printf("service Started successfully");
	    else
        printf("\n\nError in Starting Service\n");
   }
   if(!str)
   {
      if(DeleteService())
        printf("\n\nService UnInstalled Sucessfully\n");
      else
        printf("\n\nError UnInstalling Service\n");
    }
  else
  {
    SERVICE_TABLE_ENTRY DispatchTable[]=
                {{SvcName,ServiceMain},{NULL,NULL}};
    StartServiceCtrlDispatcher(DispatchTable);
  }
  return 0;
}

void WINAPI ServiceMain(DWORD argc, LPTSTR *argv)
{
  DWORD status;
  DWORD specificError;
  m_ServiceStatus.dwServiceType = SERVICE_WIN32;
  m_ServiceStatus.dwCurrentState = SERVICE_START_PENDING;
  m_ServiceStatus.dwControlsAccepted = SERVICE_ACCEPT_STOP;
  m_ServiceStatus.dwWin32ExitCode = 0;
  m_ServiceStatus.dwServiceSpecificExitCode = 0;
  m_ServiceStatus.dwCheckPoint = 0;
  m_ServiceStatus.dwWaitHint = 0;

  m_ServiceStatusHandle = RegisterServiceCtrlHandler(SvcName, ServiceCtrlHandler); 
  if (m_ServiceStatusHandle == (SERVICE_STATUS_HANDLE)0)
  {
    return;
  }
  m_ServiceStatus.dwCurrentState = SERVICE_RUNNING;
  m_ServiceStatus.dwCheckPoint = 0;
  m_ServiceStatus.dwWaitHint = 0;
  if (!SetServiceStatus (m_ServiceStatusHandle, &m_ServiceStatus))
  {
  }

  bRunning=true;
  while(bRunning)
  {
    Sleep(3000);
    //Place Your Code for processing here....
  }
  return;
}

void WINAPI ServiceCtrlHandler(DWORD Opcode)
{
  switch(Opcode)
  {
    case SERVICE_CONTROL_PAUSE: 
      m_ServiceStatus.dwCurrentState = SERVICE_PAUSED;
      break;
    case SERVICE_CONTROL_CONTINUE:
      m_ServiceStatus.dwCurrentState = SERVICE_RUNNING;
      break;
    case SERVICE_CONTROL_STOP:
      m_ServiceStatus.dwWin32ExitCode = 0;
      m_ServiceStatus.dwCurrentState = SERVICE_STOPPED;
      m_ServiceStatus.dwCheckPoint = 0;
      m_ServiceStatus.dwWaitHint = 0;

      SetServiceStatus (m_ServiceStatusHandle,&m_ServiceStatus);
      bRunning=false;
      break;
    case SERVICE_CONTROL_INTERROGATE:
      break; 
  }
  return;
}

BOOL InstallService()
{
 
  HANDLE schSCManager,schService;
  
  schSCManager = OpenSCManager(NULL,NULL,SC_MANAGER_ALL_ACCESS);

  if (schSCManager == NULL) 
    return false;
  char strDir[1024];
//  GetCurrentDirectory(1024,strDir);
  //strcat(strDir,"\\Debug\\sample.exe"); 

  LPCTSTR lpszBinaryPathName= "C:\\Program Files\\Microsoft Visual Studio\\MyProjects\\helloworld\\Debug\\helloworld.exe";
  schService = CreateService(schSCManager,SvcName, 
        SvcName, // service name to display
     SERVICE_ALL_ACCESS, // desired access 
     SERVICE_WIN32_OWN_PROCESS, // service type 
     SERVICE_AUTO_START, // start type 
     SERVICE_ERROR_NORMAL, // error control type 
     lpszBinaryPathName, // service's binary 
     NULL, // no load ordering group 
     NULL, // no tag identifier 
     NULL, // no dependencies
     NULL, // LocalSystem account
     NULL); // no password

  if (schService == NULL)
  {
	   
	  DWORD dw=GetLastError();
	  printf("%ld",dw);
	  return false;
  }
/*if(StartService(schSCManager,0,NULL))
printf("Service started successfully");
else
{
DWORD dw=GetLastError();
	  printf("error in start service %ld",dw);
printf("error in service starting");
}*/
  CloseServiceHandle(schService);
  return true;
}

BOOL DeleteService()
{
  HANDLE schSCManager;
  SC_HANDLE hService;
  schSCManager = OpenSCManager(NULL,NULL,SC_MANAGER_ALL_ACCESS);

  if (schSCManager == NULL)
    return false;
  hService=OpenService(schSCManager,SvcName,SERVICE_ALL_ACCESS);
  if (hService == NULL)
    return false;
  if(DeleteService(hService)==0)
    return false;
  if(CloseServiceHandle(hService)==0)
    return false;

return true;
}

BOOL StartSvc()
{

	HANDLE hSvcMgr;
	SC_HANDLE shSvc;
	hSvcMgr=OpenSCManager(NULL,NULL,SC_MANAGER_ALL_ACCESS);
	if(hSvcMgr==NULL)
		return false;
	shSvc=OpenService(hSvcMgr,SvcName,SERVICE_ALL_ACCESS);
	if(shSvc==NULL)
		return false;
	if(StartService(shSvc,0,NULL)==NULL)
	{  
		ControlService(shSvc,SERVICE_CONTROL_CONTINUE,&m_ServiceStatus);
	  DWORD dw=GetLastError();
	  printf("error in start service %ld",dw);
	  return false;
	}if(ControlService(shSvc,SERVICE_CONTROL_CONTINUE,&m_ServiceStatus)==NULL)
{
	DWORD dw=GetLastError();
	  printf("error in control service %ld",dw);
 return false;
}

	if(CloseServiceHandle(shSvc)==0)
		return false;
	return true;
}